Quotation of the Day: on Deception

« All warfare is based on deception. Therefore, when capable, feign incapacity; when active, inactivity. When near, make it appear that you are far away; when far away, that you are near. Offer the enemy a bait to lure him; feign disorder and strike him. When he concentrates, prepare against him; where he is strong, avoid him. Anger his general and confuse him. Pretend inferiority and encourage his arrogance. »

- Sun Tzu

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Posted on 4 janvier 2009

Tags: deception, quotation, sun tzu

About the Author

Loïc Bonnaillie works as Traffic Manager and Project Manager for Redcats Benelux. In charge of all Omniture SiteCatalyst questions and trainings he gives you some tips and advices on Web Analytics but also some analysis on major websites.

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